Electrostatic attraction created by our technology adsorbs odor molecules (e.g, isovaleric acid, ammonia, acetic acid, nonenal).
These odor molecules are trapped and neutralized by a reaction that converts them into odorless salts.
Washing releases the residual salts and exposes the positive charges again.
The surface is refreshed and ready for action again.
This next-generation biocide-free technology is inspired by nature and powered with environmentally-friendly ingredients. It empowers textiles with a surface charge to enable a unique odor adsorption mechanism; it attracts, adsorbs and neutralizes unpleasant odor molecules to prevent the formation of 'permastink’.
Our mission and vision is to support the health and well-being of people and the environment by developing and delivering sustainable breakthrough technologies.
Sanjeev Swamy
Livinguard CEO
Livinguard AO is built to last and does not require special treatment
Simply follow the care instructions provided on your product. To make an impact on the environment by saving energy & water and enjoy the nonstop freshness of your product the longest, consider these care recommendations:
Wash at low temperature
Tumble dry at low temperature
Iron at low temperature
Do not use bleach
Livinguard AO allows to wash less and at lower temperature to protect the world we live in
The fashion industry is notorious for its negative impact on the environment. However, recent studies show that up to 80% of the energy consumption happens during customer use for washing, drying and ironing. Over 90% of energy used for washing clothes goes into heating water. The average household in Europe consumes over 15,000 liters of water for washing clothes.
Skipping every other wash could reduce the environmental impact of textiles by over a third and have have a massive impact on the environment, your wallet and your quality of life:
Explore our perspective on the ecological footprint of apparel driven by excessive washing and the role of odor control technology in extending product lifespan and reducing impact
50 kWh/year
Energy saved
25 kg/year
CO2 saved
4000 liters/year
Water saved
250 hrs/year
Time saved
